Google My Business – What Is It and How Can It Help Me?

You’ve seen it a thousands times on a Google search. Next time you search for a restaurant or a local business, (especially on mobile), you’ll notice a small map with a few pins put on the spot of the business address – This is Google My Business.

Lets face it, all businesses today need targeted visibility on Google. Smart business owners know this requires optimizing their website, hiring a reputable SEO agency, maybe running some Google Ads, etc. What most people don’t know is that there’s a third entity that also needs optimizing: their Google My Business listing! (GMB) Officially known as your Google Business Profile, this powerful listing is a dynamic snapshot of your business which highlights your best features and enables potential customers to quickly learn about, find and engage with you, usually right from their smart phones. GMB is always the first content to pop up on searches, usually directly below ads. 90% of folks searching for local and national companies click the information found in the GMB profile, 90%!

And yet, despite the 168 billion searches performed on Google each month, a study showed the typical Business Profile only averages 1,220 views during that same period (that’s 0.00000074%!). Even worse, only 57 actions are taken from those 1,220 views. That’s less than 4%.

Often times, people go directly to Google My Business for local searches. For instance, what happens when I search “drug rehab Scottsdale?”

As you can see above, our client Arizona Addiction Recovery Center is at the top spot within the search results. Imagine all the success your rehab / business could see if you had this top spot! Our clients are seeing great results when they hire Cohn Media to optimizing their local search through GMB.

How Do You Optimize a GMB Page?

The objective of any business in creating GMB listings is to “get into the local pack.” The local pack is what’s referred to as the top three business listings. Google will always display the top 3 business listings for any location-based search. You can see in the example below that although Arizona Addiction Recovery Center is at the top of the search result, there’s still two underneath it.

There will always be 3. If you are in that top three, that means you will be displayed. Meaning, you are in the local pack. Also meaning your going to get that lead or phone call over all your competitors, and grow your revenue! To get into the local pack requires strong SEO tactics and strategic keyword placement in your profile content – as well as a couple secret moves only our clients get 😉

Cohn Media is here to assist you and help you dominate not just on organic Google searches, but your Google My Business profile as well.


Contact us for more information regarding our Google My Business Optimization Program

We get you the #1 spot on Google

Cohn Media is recognized as a top SEO & Online Marketing Agency in Arizona. With over 15 years experience in the digital marketing space, our experts lead the way in all things SEO. CM is an online marketing agency based in Phoenix, Arizona with an exceptional SEO gift and a passion for helping brands get found online. Nowadays people seeking local or national services enter search terms on Google to seek a solution. The top 3 organic results get 95% of those calls. Cohn Media attains those top positions for your business. Any industry, any niche, anywhere.

Search Engine Optimization (SEO)

Certified Backlinking & SEO Specialists

Custom and SEO Driven Content Creation

Online Marketing Strategy, Branding & Consulting

Website Design & Development

Social Media Ads Management

Drug Rehab / Healthcare Lead Generation, Marketing and Consulting

Google My Business Profiles / Google Maps Optimization

Helping Businesses Thrive in the Google Era!

Cohn Media is a boutique, nationally recognized online marketing firm headquartered in the Arcadia area of Phoenix, AZ. We get your website on page 1 of google, usually positions 1-5 for any search term related to your industry, for local or national brands.  HOW?   Cohn Media uses proven SEO techniques, along with a proprietary keyword software program to help businesses of all sizes dominate their search results. We apply strategic SEO backlinking tactics, utilizing hundreds of High DA websites in our possession as well as accelerated on-page keyword optimization. Cohn Media also integrates multiple social media channels to grow your online business, and implement data tracking to monitor growth and results. Our roots in core values and lasting relationships, paired with innovative talent and design, allow us to tell your story right. We help you get the best positioning possible on search engines to attract more leads, calls and revenue for your website and/or online business!



Beautiful and informative landing pages, High quality Guest Posts with superior backlinks, keyword software program for precise keyword execution, standout calls-to-action (CTAs), interactive designs, and simple lead capture forms are a few elements we use to help our clients convert more traffic into qualified leads. While others talk, Cohn Media delivers!



More web traffic would be great, right?  It’s the driving force for generating leads and revenue.  Search Engine Optimization (SEO), Social Media Marketing, Strong Backlinks and Custom Content Creation are just a few of our key tactics for driving more traffic to your website, upping your call and lead volumes and increasing your revenue!


Our marketing platform delivers high demand lead generation and increased traffic to your website. Our interactive and performance- driven website designs, keyword software program and custom SEO Optimized Content turns your site traffic into successful conversions and increased revenue.

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